So what is Giving Tuesday and why should you care?
Well….first there was “Black Friday” – a term popularized in the 1980s as the day businesses went from being in the “red” to being in the “black.”
Then came “Cyber Monday,” a term first used in 2005 with the rise of online shopping. “Small Business Saturday” appeared in 2010 as a response to Black Friday and Cyber Monday.
Then, in 2012, Giving Tuesday was started – as a reaction to the commercialism and consumerism surrounding the holidays.
Nearly 25% of charitable gifts are made towards the end of the year – for both altruistic and economic reasons. #GIVINGTUESDAY gives nonprofit organizations – large and small – a way to solicit donations. In the past three years, #GIVINGTUESDAY has grown 400% with more than 700,000 individuals donating to charitable causes in more than 70 countries.
MFA hopes you will support us.
We know you are busy. We know a lot of charities are asking for your money. We know you already spend money with MFA either entering exhibitions or buying art.
But we know we matter – to you and to the community.
MFA works with more than 1500 artists every year to bring to Annapolis and surrounding communities artwork from more than 500 artists. Circle Gallery, MFA’s flagship location, is open 360 days a year, free of charge, and is wheelchair and stroller accessible.
MFA works with outstanding jurors, from the National Gallery, the Smithsonian, MICA, Georgetown, American U, the BMA and more to ensure that the exhibitions we bring to our galleries are professional in their production and presentation.
MFA expands the community conversation. Yes we have excellent landscapes and water
scenes, but we also present abstracts, mixed media, assemblage – even fiber arts. No other organization in the state works with as many different artists in as many different media as MFA.
And 40% of our budget relies on charitable donations. It’s our largest line item for revenue in our budget.
So on #GIVINGTUESDAY – we hope you will remember us – and send a donation, whether large or small, our way. Because we think art is important to the community – and we hope you do to.
According to Henri Matisse, creativity takes courage. It also takes cash. And supporting the arts is good for the soul.
Want to get a start on #GIVINGTUESDAY? Donate prior to Tuesday at 9 am and we won’t solicit you any further!